★★★★★ 5.0 · Selected work · 21 case studies

Selected work.

21 case studies across B2B SaaS, AI-native products, fintech, healthcare, and proptech. Named clients. Verified Clutch reviews.

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50+ Clients
80+ Projects shipped
10+ Countries served
5.0★ Clutch reviews
6 yrs On the timeline
Filter the work 9 of 21 · click an industry
Fils, bank-grade carbon-ops platform
FilsClimateTech · Carbon SaaS · 2025

Carbon offsetting. Enterprise bank-grade UX.

Outcome → 7 products on one shared system. Live with Mashreq Bank PSC.
HoneyBricks GP Flow, multifamily real-estate SaaS
HoneyBricksReal estate · 2022, 2024

How design + engineering helped a real-estate SaaS get acquired.

Outcome → Acquired by EquityMultiple, April 2024.
Dizzion Cosmos Control Center. Enterprise DaaS
DizzionEnterprise DaaS · 2023, 2024

We designed Cosmos Control Center for Enterprise DaaS.

Outcome → 100+ production screens shipped on a component-based design system.
Repurpose.io, creator-economy SaaS rebuild
Repurpose.ioCreator economy · 2021

How we helped a creator startup transform UX and scale to 20,000+ paid users.

Outcome → 20,000+ paid creators on the rebuilt platform. CEO referrals after.
CoVerified. YC pandemic-data SaaS Command Center dashboard
CoVerifiedHealthcare data · Y Combinator · 2021

How a 6-week SaaS rebuild helped a YC startup reach 200K users.

Outcome → 200,000+ users on the rebuilt platform, 100+ screens, design + React/React Native, in record time.
Booking Q3 2026 · 4 pilot pods left this quarter

Acquired by EquityMultiple. £2.2M raised. $165k pre-seed. 200K+ users. Want yours?

5 working days No card NDA on request Keep every file we ship
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32co. UK dental health-tech SaaS
32coHealth tech · 2023, 2024

How a UX retainer helped a UK dental-tech raise £2.2M.

Outcome → £2.2M seed led by Balderton Capital · 15–20 min onboarding on the new Pricing Calculator.
Haptic / Bluemark. B2B logistics SaaS
Haptic · BluemarkB2B logistics · 2023

We designed a B2B logistics SaaS from idea to dev-ready.

Outcome → Concept → production-ready spec, for a top-10 US logistics company.
Mashvisor, real-estate analytics SaaS
MashvisorReal-estate analytics · 2024

How design turned an Airbnb-investment analytics SaaS into a decision-ready one.

Outcome → 7-phase rebuild turned complex data workflows into intuitive journeys.
SFOS · PRAT. Excel-to-AI for world's largest FMCG
SFOS + PRATAI for FMCG · 2021, 2024

An Excel-to-AI digital transformation inside the world’s largest FMCG.

Outcome → 4-year partnership across two products. ~$100K engagement.
Cleanlife. IoT smart-lighting mobile suite
CleanlifeIoT smart-lighting · ongoing

How embedded design helped a smart-lighting brand ship multiple apps.

Outcome → Multiple apps shipped on one comprehensive design system. Ongoing partnership.
PayEngine, payment-infrastructure SaaS
PayEngineB2B payments · 2023

How a 7-day demo earned a full B2B fintech revamp.

Outcome → 7-day demo earned the contract. Real before/after pairs in the case file.
Elkra. AI-powered neurology SaaS
ElkraHealth-tech AI · 2024

We design AI to think like a neurosurgeon.

Outcome → ~90-day MVP-to-AI revamp. AI scribe, chatbot, dual-theme system shipped.
Finwize, fintech MVP, accelerator-accepted
FinwizeFintech MVP · 2024

How an MVP sprint helped a fintech SaaS get into a top accelerator.

Outcome → Repeat client, the Lity team came back to ship a fintech MVP. Accelerator-incubated.
Across 10+ industries
Real estate Fintech ClimateTech Health tech Enterprise SaaS Industrial AI Generative AI Mobility Logistics IoT / Hardware Creator economy FMCG / CPG Home improvement
Neuron. Singapore micromobility, rider + operator apps
NeuronMobility · 2022, 2024

How an embedded design team helped a mobility leader ship across rider and operator apps.

Outcome → Multi-app design-team extension. Same Figma, same release cadence as the in-house team.
Lity. German EV-adoption mobile app
LityClimateTech · German EV-adoption app · 2024

How we helped a German EV app cut install drop-off from 51% to 14%.

Outcome → Install drop-off cut from 51% to 14%. 30-day retention up 11%. Follow-on funding.
RLCore. Safety Constraints wizard with red/yellow/grey engineering-limit zones
RLCoreIndustrial AI · 2024

We designed industrial AI Interface to optimize Machine Plants.

Outcome → MVP-to-launch revamp. Dark-theme industrial-control surfaces, real before/after pairs.
Contenda, generative AI for content, pre-ChatGPT
ContendaGenerative AI · 2022

How a pre-ChatGPT product partnership helped a generative-AI startup go to market.

Outcome → Earliest GenAI design case in the studio archive. Pre-GPT product strategy + UI + flow.
Midtown, internal CRM, designed and engineered
MidtownHome-improvement CRM · ongoing

How design and engineering helped a US home-improvement leader rebuild its CRM.

Outcome → 35+ years · 10K+ customers. We shipped both the design and the React frontend.
Arive. German quick-commerce / fast-fashion rebuild
AriveEcommerce · Quick-commerce, Germany · 2024

Fast fashion. Luxury UX.

Outcome → 5 surfaces rebuilt on a 4-breakpoint responsive system · reusable curation engine.
Feedvisor. AI seller analytics platform
FeedvisorAI Amazon analytics · 2023

How an enterprise UX rebuild helped an AI analytics SaaS scale on Amazon and Walmart.

Outcome → Atomic design system shipped from scratch. Onboarding overhaul. Marketing site rebuilt.
HomeRemitt. South African remittance fintech
HomeRemittFintech · Cross-border remittance · 2024

Send money home. 5M+ times.

Outcome → 250K+ customers, 5M+ transactions, 4.9★ App Store. Customer app + agent app (with built-in AI) + marketing site.

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